
“The last Peseta’s mission”
ClientES3/PS21 x Fundación Pasqual MaragallServicesFull productionYear2020Linkhttp://www.laultimamision.org
Do you remember the “peseta”?
It was the spanish currency for many years until the arrival of the Euro.
This year, the last in which you can change it at the Bank of Spain, it has one last mission: to defeat Alzheimer’s.
The Pasqual Maragall Foundation is collecting all the remaining “pesetas” to invest them in research, the only way to fight Alzheimer’s.
So whether you remember it or not, donate. And donate in euros, which is also worth.
Production by Walden Studio
Director: Aitor Saavedra
Producer: Olivia Cabello
Creative agency: PS21 – Elena García and Paula Marín
Client: Pasqual Maragall Foundation
Voice-over: Jordi Évole
To donate go to www.laultimamision.org
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